Adam Sandler knows his audience

Adam Sandler!!! Why have you forsaken your ways!!!!

Okay, growing up I loved Adam Sandler on SNL and his first movies like Waterboy, Big Daddy, and Happy Gilmore. Since Mr. Deeds, I have noticed and tracked the lack of new comedic material Sandler brings to his movies. While they are neither inventive nor original, they still end up making a positive gross for their movie. This is because Sandler knows who is audience is. He doesn't play for the original or the Oscar. He plays to make money and that's a business strategy he has perfected. His recent movie Jack and Jill, where he plays both male and female leads, Sandler is relying on physical comedy and cheap jokes to keep kids happy. For anybody going to see an Adam Sandler movie should already have a pre-conceived notion going in that this will not be an Oscar movie. It will be crude comedy that makes fun of just about everything with the typical elements thrown in. The Usual Sandler Ensemble... The hot wife... The Celebrity Cameo... The distinct location. All check as Sandler will undoubtedly turn a profit off his latest movie and other projects he has cooking up at his Happy Madison Production Company.